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Student Vanguard International
Virtual influencers – computer generated figures which look like real people – are influencing youth culture and consumer behavior. Such digital personas, usually created with advanced animation, artificial intelligence (AI)
Circular economy is gaining ground in fashion industry because of environmental sustainability and resource depletion concerns. Traditional fashion generally has a linear model of production: clothes are made, worn and
YouTube and TikTok have democratized content creation and permit emerging creators to produce, share and generate income from their work with no traditional media gatekeepers. These platforms have displaced conventional
The nostalgia factor influences fashion and culture, and not many periods invoke so much nostalgia as the 1990s. From chokers to crop tops to grunge music and legendary TV shows,
Gender-neutral fashion is challenging gender distinctions by eliminating the binary gap between male’s and female’s clothes, which makes it much more open and alluring private expression beyond gender expectations. As
Streaming platforms like Spotify have shifted the music industry’s revenue model out of physical and digital sales to subscriptions in addition to pay-per-stream revenues. This change has had both opportunities